Like I said there are much geekier aspects of on-page optimization which includes things like which type of site structures to use, frames, types of scripts etc. However, with the advancement of template driven and WYSIWYG* sites, many of these aspects are already pre-coded for optimization or ease of readability for those Search Engines out there doing their creeping and crawling thing…also known as indexing.
There is a treasure trove of information available on the internet if you want to learn more about SEO. There are many helpful SEO experts you can meet though blogs and forums who freely give advice on SEO. Like Dan Richmond, professional SEO who will help you out for free. This is a marketing class they don’t teach in business school. Your best teacher is somebody who actually does the work. Dan’s absolutely free SEO guide and E book is called SEO in Practice, the bible for SEO strategies for marketing and promotion on the internet. And yes, it is free.
Go to every supplier who you do business with and have your business name, address, phone, and especially your URL added to their dealer locator. If they don’t have one, encourage them to start one. If they say no, ask if there is any way they can give you a mention somewhere on some back page. A link from a supplier has huge juice in improving your ranking.
SEO news Your header tags are important. You are displaying a new section of text and using your keyword in your header tag. This tells the search engines that your keyword is important and the next section of text is about your keyword. This is a quick SEO tip but it is very powerful.
This goes for on-site SEO and off-site SEO. When linking to other pages from your site use your keyword in the anchor text of the link. This puts your keyword on the page again, and as a link. This may not seem like much but it will help tremendously.
Some experts estimate that as many as 100,000 new websites go live every day That’s 36,500,000 new websites a year! And, I venture to say that that’s a conservative estimate. So following are three basic SEO tips that every freelance writer can start using immediately to increase website traffic.
If you want to succeed online, then don’t settle for less. Choose the right SEO strategy. Be consistent in creating value for your visitors and customers, and in sharing that value with diverse online communities. Be consistent in improving the quality of your products/ services. Be consistent in improving usability of website. Be consistent in monitoring results of your efforts periodically.
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